We use affiliate programs for monetisation, which means when you click on links to various sites on this website and make a purchase, this can result in a commission that is credited to this site. Following these countries are US and Russia with over 2 million downloads a piece. That is because, in China, its known by its Chinese name Douyin. The company faced a slew of setbacks, including a possible U.S. ban after the former Trump administration deemed its data storage and security a national security risk. I enjoy testing and reviewing products, so youll see a lot of that from me here on EarthWeb. TikTok Creator Revenue: How Much do People Make? There are 5 accounts that now surpass the one-time record holder Gray. The company reported nearly 700 million monthly active global users last summer. Use TikTok videos to promote items youre selling (probably connected to affiliate marketing), Cross-promote your promotions available on other platforms (commonly done with Instagram and YouTube), Creating live videos to engage with your viewers. TikTok is next on the list of platforms that were asked about in this survey (67%), followed by Instagram and Snapchat, which are both used by about six-in-ten teens. Although not in South America, Mexico was second after Brazil. Around 37.3 million of these users belonged to Generation Z. (Stats & Demographics), Is Flixtor Safe To Use in 2022? Get this delivered to your inbox, and more info about our products and services. You can have upto three TikTok accounts on a single device. Despite us often thinking that high price means high quality, this TikTok user questions it by cutting open various luxury items. User penetration rose significantly as well, to 31.1% from a prior year figure of 17.3% in 2019. TikTok has increased the maximum to 2,200 characters. 5. TikTok has also run into problems in countries like India, but regardless of government attempts, its been virtually impossible to stamp out the popularity of TikTok on a global scale. ( Oberlo) TikTok Audience Demographics 67% of teens use TikTok. Even though much content is in English and English is a global language, having first-language support is a big plus for many users. Who uses TikTok more active men or women in 2022? TikTok is a hugely popular platform that's gaining more users every day. 55.1% of TikTok users worldwide are women. What are TikToks Demographics for Marketers? Some common tasks that youd be required to do include: These are just a few of the ways that you can make deals with your sponsors and partners, and you can get paid a nice coin for them. All Rights Reserved. As you can see, there is quite a large difference in terms of who uses TikTok most, so knowing this can help you reach the right target audience. Source: datareportal.com This is a huge deal, considering the following usage statistics: Yes, thats right! Since 2016, TikTok has now experienced more than 3 billion downloads and makes up about one-third of all social media users in the world. U.S. officials are concerned the Chinese government could force TikTok, which is owned by Chinese company ByteDance, to share the data it collects on its millions of users. When you buy through links on our site, we may earn an affiliate commission. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Everything you need to know about Consumer Goods, Identify market potentials of the digital future, Insights into the world's most important technology markets, Health Market Outlook It estimates that TikTok will have 755 million monthly users globally in 2022, and its market share will top 20%. The most popular TikTok user, Charli dAmelio, could earn anywhere from $50k-$95k per post. Is TikTok the most popular social media 2022? TikTok is now the worlds fifth most-used social media platform based on global active users According to the Digital Report, TikTok has more than 1 billion monthly active -------------- ---------------------------------- TikToks parent company, ByteDance, saw its revenue grow by 70% year-on-year to more than $58 billion in 2021. In 2020, TikTok launched a Creator Fund that it set up to pay its users a total of $1 billion over a three-year period. TikTok will have 750 million monthly users worldwide in 2022, according to Insider Intelligence's forecast. While there are plenty of popular social media networks out there to choose from, its always a good idea to choose one that gets your content in front of the most users in your target audience. Sources: datareportal.com March 2022 Start selling on TikTok Who uses TikTok more active men or women in 2022? TikTok has passed 1 billion monthly active users worldwide, the social media firm said in a blog post on Tuesday, September 28 (Philippine time). Again, this is important to understand when trying to identify a target audience and how to appeal to a variety of different TikTok users if your goal is to appeal to as many as possible. The most popular person on TikTok is @charlidamelio with roughly 109.8 million fans on TikTok. Now you know enough about how many people use TikTok in 2022 to boost your social media marketing strategy accordingly. 2022 CNBC LLC. 8. If you believe your account was banned incorrectly, let us know by submitting an appeal. In the following article, we will cover how many people use TikTok and other related information especially vital to marketers, brands, and businesses. Entertainment is the most desired content on TikTok with over 443 billion total views. The TikTok app itself is marketed as a video sharing social network. It more than doubled its worldwide user base between 2019 and 2021 (291.4 million to 655.9 million). TikTok surged in popularity in South America at the end of 2020, with the highest downloads coming from Brazil. Gray had roughly 41 million followers at that time. The main population of males using TikTok are in their 20s, making them older than most other male users in other countries. Granted, 200 million were imported from the former Musical.ly app acquisition, but that doesnt take away from TikToks extreme growth since 2017. TikTok is being sued for allegedly harvesting users' data without consent. TikTok, known for its quirky 15-second videos, has been illegally and secretly harvesting vast amounts of personally identifiable user data and sending it to China, according to a proposed class-action lawsuit filed in California federal court last week. TikTok has been under the eye of many investors trying to take it off of ByteDances hands, with offers as high as $50 billion dollars to acquire the app. 16. Now that weve wrapped up the top TikTok statistics for 2022, were going to give you a quick recap of the most interesting and relevant: And there you have it! In the following article, we will cover how many people use TikTok and other related information especially vital to marketers, brands, and businesses. Females use TikTok more than males across the globe. 1. System (@thecyr.u.s.system): "How many of these do you use? 2020 66.9 Hopefully, after checking out these detailed TikTok statistics you have a better understanding of where TikTok falls in the social media landscape and where it may be going. TikTok video from The CyR.U.S. When we compare Instagram and TikTok, we can see that the result is a little surprising. ByteDance is the company that has built TikTok into what it is today, and it was founded by Zhang Yiming in 2012. Get in touch with us. TikTok user Kylie 369.5 million users aged 18 to 24 (44.8% of TikToks ad audience aged 18 and above) 266.1 million users aged 25 to 34 (32.3% of TikToks ad audience aged 18 and above) 109.9 million users aged 35 to 44 (13.3% of TikToks ad audience aged 18 and above) 51.8 million users aged 45 to 54 (6.3% of TikToks ad audience aged 18 and above) By and large, TikToks ascent to global phenomenon has been incredibly quick. TikToks ad formats are unique to the platform. Im Jason. TikTok has had an incredible time since they got going just a few short years ago. TikTok users over 45 are less active and account for only 9.7%. For years, the U.S. intelligence community has had concerns about how data collected by the company is being used. However, between 2018 and Thats not surprising considering the giants that are YouTube and Instagram; theyve always held the title for marketers. When something is popular, there is no shortage of questions about it. TikTok denies it shares data with the Chinese government. The Creator Fund. In any case, people spend a lot of time viewing videos on TikTok and the numbers prove it. Worldwide, TikTok has amassed more than 1 billion monthly active users across the 150 countries where its available. TikToks ascent to global phenomenon has been incredibly quick. Global Business and Financial News, Stock Quotes, and Market Data and Analysis. 3. This is a huge deal, considering the following usage statistics: Facebook: 2.8 monthly active Clicking on the following button will update the content below. Almost double! The fund is essentially a big pot of money EarthWeb / Resources / Data & Statistics / How Many People Use TikTok in 2022? If you look at mid-2018, both TikTok and Douyin already hit a total of 500 million global monthly active users, which in part is due to the high level of users in China. It's accessible, it's easy to create and publish great looking content with music and special effects, and the fun and snackable videos make for fast engagement and excellent brand awareness. Thanks, COVID-19. TikTok is currently one of the fastest-growing of all social media mobile apps. TikTok has now been downloaded 3 billion times. Image credits: tanner.leatherstein. After the acquisition, TikTok not only consolidated its global audience but also increase its first-time installs by almost 400 percent year-over-year, reaching 740 million new data than referenced in the text. Were starting out this list of TikTok statistics with a bang just how popular is your niche on TikTok? Here we go. Lets go! The United States has the most TikTok users at 131 million. In February,The Wall Street Journalreported that the Oracle deal had been "shelved indefinitely." Before we let you go, were going to talk about the top 5 TikTok facts and get you those answers that youve been burning to know about. The 18 and over crowd in Turkey makes up 26.6 million active TikTok users. TikTok will have 750 million monthly users worldwide in 2022, according to Insider Intelligence's forecast. 2. 28, 2022. This is one of the biggest metrics that businesses care about how much are users spending? We can also see something about the value of TikTok by looking at its overall net worth. But how many people exactly are there on the app? Good luck! 21% of Americans said they use TikTok in 2021. This text provides general information. Thats a lot of eyeballs watching! Get browser notifications for breaking news, live events, and exclusive reporting. You can gain anywhere from $200 to $20,000+ per branded video on TikTok when you gain a sponsorship deal; of course this number depends on the brand, your follower to engagement ratio, and your influencer status. The app has more than 100 million users in the U.S. and more than 1 billion users worldwide, The New York Times reported. Still, the company launched one of the most successful short-form video apps, with many of its large tech competitors racing to create their own versions. For that reason, weve done all the sleuthing and are bringing you the top TikTok statistics on the web in 2022. Check out how many other videos on TikTok use that sound and youll have a pretty good sense of whether a song is truly viral. WhatsApp is the second most popular, with roughly 600 million downloads. We use affiliate programs for monetisation, which means when you click on links to various sites on this website and make a purchase, this can result in a commission that is credited to this site. 22.4 million active TikTok users 18 and over use this app in Saudi Arabia. You can even find accounts like @ourfilipinograndma and @fashionablegranny, just going to show that TikTok has bridged generational gaps. Douyin is the top app in its market in China and their parent company ByteDance is the owner of TikTok. Indonesia has more than 92 million, followed by Brazil with more than 74 million users. In fact, over half of them, coming in at a whopping 69% of US users total. One goal of many users on TikTok is to build their reputation, or leverage one theyve built on another social media platform, and make money off of partnerships. It is now the third-largest of the Big Five worldwide social networks (Facebook, Instagram, TikTok, Snapchat, and Twitter). As of November 2021, TikTok is the 7th largest social media network with over 1 billion active users. How Often Should You Post On Tiktok For Business. How Many Accounts Can You Have on TikTok? Accounts that consistently violate Community Guidelines will be banned from TikTok. As of now, ByteDance remains the owner and TikToks value is estimated to be at $50 billion dollars. The service, which is privately held and owned by Chinese company Sie knnen Ihre Einstellungen jederzeit ndern. While the generation gap has been somewhat bridged, the majority of TikTok users in the US are still teenagers. If you asked someone in the US what TikTok was in 2018, most people probably wouldnt have been able to tell you. As we mentioned earlier, the amount of money that TikTok pays you is, well, pitiful. Say NO to YouTube Proxy Sites & What to Use Instead! We are happy to help. Here are some TikTok statistics on engagement rates across the three platforms for comparison: As you can see from these TikTok statistics, TikTok clearly outperforms the other platforms while YouTube is known for lower engagement levels, relying more on video views. A similar number of individuals in France and Germany regularly use the popular video site: over 19 million. and over 1Mio. How Many People Use TikTok in 2022? System (@thecyr.u.s.system): "How many of these do you use? 10. In 2020, TikTok was downloaded 850 million times worldwide. TikTok video from The CyR.U.S. According to TikTok statistics and data analysis by Comprar Acciones, TikTok topped the list as the highest-grossing non-gaming app globally in January 2021. Data from Upfluence has illustrated that TikTok outshines Instagram and YouTube as the engagement king. Statista has brought us this TikTok statistic, showing that TikTok users average 858 minutes per month viewing the app as of March 2020 in the US. Other top accounts on TikTok include Addison Rae (74.3 million followers), Zach King (54.5 million followers), and Bella Poarch (52.4 million followers), just to name a few. Its hard to discuss how many people use TikTok without getting into some of the more interesting facts and stats about the app. Even though TikTok has proved popular, it ran into a bit of controversy in 2020 when it was almost banned by former president Donald J. Trump. The country that uses TikTok the most is the United States, with roughly 70 million users. 6. 2019 508 million users. The number of actual languages available on TikTok has been iffy; some sources say 75 languages, some say 45, and some say 39. Following entertainment and dance are the following categories: According to TikTok statistics, its clear that entertainment and dance take the cake in terms of TikTok popularity, theres no doubt that TikTok users are branching out and viewing content in other niches, giving you a good shot to get your content in a feed on TikTok and be discovered by more viewers. ByteDance also owns TikToks chinese counterpart, Douyin, making their revenue figures expansive and dominating the market in their particular category of app. 2020 465. Facebook launched its TikTok clone, Instagram Reels, broadly last August. Data is a real-time snapshot *Data is delayed at least 15 minutes. December 3, 2022 by World Wide FAQS. This does seem like a huge number (and it really is) but most of this revenue came from China, while only 8% came from TikTok in the US. Its substantial growth started in the last quarter of 2017, which is just after the company acquired Musical.ly, a rival app. Greg Abbott said in a letter announcing the ban. So, TikTok has the most engagement ratios of any social media platform, but what do users typically do? 1. Michael Beckerman, TikTok's head of public policy for North America, told CBS News on Wednesday the company collects data similar to other apps. Let us know in the comments! Yep, you heard that right! TikToks search bar. Douyin, just like TikTok, continues to grow exponentially. Women Use TikTok More Than Men in the US, 10. Characteristic Number of active users in millions Relevant and unique TikTok statistics at a glance. Many creators use TikTok as a starting point to gain more followers on their other social media platforms. Enter, TikTok. They reached this in 2018, showing that they had a very smooth transition from Musical.ly and was becoming widely accepted. Due to varying update cycles, statistics can display more up-to-date I tend to gravitate towards business and technology topics, with a deep interest in social media, privacy and crypto. Lets get started. Its also the number of likes that you can get on your posts. As we can see in the previous statistic, TikTok has dominated global popularity with the most downloads worldwide. Usage. 2022 Quantum Marketer All rights reserved. ( Business of Apps) Here is how many people use TikTok from its early years in 2017 to its blockbuster year in 2021: 2017 54 million users. If you have any collaboration requests Im the guy to contact. TikTok revealed Monday it has 1 billion active global users, indicating steady growth of the short-form video app. Image credits: tanner.leatherstein. A growing number of states are banning the use of TikTok on government devices over possible national security threats posed by the Chinese-owned social media platform. An energetic man who has only one leg but refuses to stay idle has melted a lot of hearts on TikTok; In the video shared on TikTok on Wednesday, November 30, the man was seen digging a gutter; His dedication to duty in the touching video has inspired a lot of comments and received over 10k likes Overall, TikTok has 459.2 million downloads on the Apple App store alone, accounting for 24.5% of TikToks total downloads. By 2025, it will approach 1 billion users. Basically, TikTok is a short-form video sharing mobile app that lets its users create and share 15-second entertaining videos across topics. TikTok users spend an average of 52 minutes per day on the app. That number grew to more than 271 million by December 2018 and 507 million by December 2019. The Creator Fund In 2020, TikTok launched a Creator Fund that it set up to pay its users a total of $1 billion over a three-year period. Despite us often thinking that high price means high quality, this TikTok user questions it by cutting open various luxury items. Countries like France, Brazil, Mexico, Italy, and the Netherlands have all proven to be very interested in using TikTok and have seen over 100% growth levels in some cases. After entertainment, dance is the most popular, which comes as no surprise since a huge staple on TikTok is dance challenges. Think of the possibilities of additional information creators can provide their audience. Directly accessible data for 170 industries from 50 countries President Biden reversed Trump's efforts to ban the app, but ordered a government review of foreign-owned apps, and whether they pose any security risks. TikTok had more downloads than even the most popular social media networks Facebook, Messenger, WhatsApp, Netflix, YouTube, and Instagram. Accounts that consistently violate Community Guidelines will be banned from TikTok. Along with downloads and view time, TikTok active monthly user counts have been skyrocketing as well. As we mentioned, TikTok has a Chinese counterpart, Douyin. U.S. & Global Monthly Active User Growth [video description: A video slideshow shows graphics of bendy straws, a ramp, a weighted blanket, a gripped utensil, and a fidget spinner as the speaker lists them off. ] 1. 11. Thats definitely not chump change! The app has more than 100 million users in the U.S. TikTok was launched in 2016 by ByteDance, a Chinese startup company. This remarkable feat was achieved in 4.9 years. Ive been in marketing for over a decade now and I love social media. The fund is essentially a big pot of money that TikTok uses to pay a subset of creators with at least 10,000 followers who have generated 100,000 video views in the previous 30-day period. What age group use TikTok the most in 2022? On Wednesday, Texas became the latest state to ban the popular app, following Maryland, South Dakota, South Carolina and Nebraska. It could really be worth it there are TikTok influencers earning between 1 million to 5 million dollars and everything below. YouTube tops the 2022 teen online landscape among the platforms covered in the Center's new survey, as it is used by 95% of teens. Researchers at the University of Vermont analyzed 1,000 TikTok videos under the most popular hashtags related to body image and eating, Instagram head: Pausing kids' version of the service, reported nearly 700 million monthly active users, launched its TikTok clone, Instagram Reels. Surveys were conducted in 2021 when TikTok started growing in 2021 and people started to wonder how many users are on TikTok. The saga started in 2020, when President Trump attempted to ban TikTok in the U.S. with an executive order citing national security concerns. If your account has been banned, you will receive a banner notification when you next open the app, informing you of this account change. According to the lawsuit, TikTok is the most used app among American teens, who use it for an average of 99 minutes per day. TikTok will pay a creator when you have as few as 1500 followers, and as you gain more followers, youll gain more money. How Much Money is Laundered Every Year? As of January 2022, TikTok is most used by women aged 18 to 24 (25%). There are some organic TikTok growth services that can help you do exactly that, saving you time and money, such as TokUpgrade. As of 2020, 58.4% of all TikTok users were female, while males came in at about 41%. The result The app is particularly popular among Gen Z users, with With an average session length of 10.85 minutes, TikTok is the FBI Director Christopher Wray said earlier this month that the company's data collection "can be used for traditional espionage operations.". All of these are for users 18 years old and above. TikTok managed to grow despite a rocky year. In the following 8 chapters, you will quickly find the 53 most important statistics relating to "TikTok". In case you missed it, the father company of TikTok is Chinese-owned, which is why in 2020 Donald Trump claimed TikTok to be a security threat and promised to ban the app unless sold to an American investor. That means that if you want to make good money as an influencer on TikTok, youve got to work on building your following and engagement first. Considering theyve been around for 10-15 years, its pretty impressive. TikTok statistics long ago reached a huge milestone 1 million videos viewed daily. You can also check out competitor accounts and see what type of content is performing well, using it as a model. liability for the information given being complete or correct. Now that weve covered the App Store, weve also got to take a look at Android to understand TikToks overall download performance according to TikTok statistics. TikTok Interaction Statistics. You can pretty much find any type of content youre looking for on the platform, but if you are interested in giving yourself a boost, knowing this info helps quite a bit. In any case, @charlidamelio took TikTok by storm and breezed right by the previous record holder, Loren Gray, in March of 2020. If you want to be a success on any social media platform, its always useful to know some general statistics about the platform itself; however, finding relevant TikTok statistics can be tough seen as how the platform itself hasnt been released any officially. You can change the default language on the app as you please. The main difference between TikTok and Musical.ly is that it allows for a wider array of videos and not just lip syncing. We want to hear from you. How To Get Into Tiktok Creator Marketplace? 7.1K 30 54 Craig O Grant Good YouTuber 2 y Related What's the point of TikTok videos? 69% of TikTok Users are Teenagers in the US, 20. While this can vary greatly depending on the time period that one is taking a look at, TikTok has continually been a high performer according to TikTok statistics. 14. 60 percent of Canadian TikTok users are women and 40 percent are men. Currently, Douyin averages 600 million daily users. How Does Tiktok Creator Marketplace Work? Both of these features are unique to Tiktok, and almost half of monthly users took part in using those features. - Another way we can check the success of an app is to track the monthly downloads on the iPhone app store. This data is no surprise considering that entertainment is the highest performance category of content on TikTok; people needed some relief in their lives and TikTok in at the right place at the right time. Also, TikTok comes just after Instagram, according to the We Are Social 2021 report. Hey! That doesn't bother me in the slightest. 2022 CBS Interactive Inc. All Rights Reserved. Only 3.4% of TikTok audience is older than 55. ( Pew Research Center) TikTok is used more by women (57%) than men (40%). Is 123Movies Safe to Use in 2022? If your brand's target audience Hi! Updated on: December 7, 2022 / 9:22 PM Something about TikTok feels personable and casual; you can easily make a connection with your followers and that bond really may just change the face of marketing forever. How many TikTok users are there in 2022? The United States has the most active TikTok audience, with more than 131 million monthly users. 90% of TikTok users visit the app more than once per day. So practically speaking, you can enter up to 33 hashtags in a caption. This is huge, and it was the highest number of any app. Got a confidential news tip? Are you interested in testing our corporate solutions? How To Save Videos Without Tiktok Watermark? Let us know in the comments! While it sounds great, TikTok doesnt pay that much itself. The Russian Federation figures for TikTok users over 18 is at 54.9 million. While this social media giant keeps its entity separate from the Chinese market where its known as Douyin, the logo is essentially a combo of the Douyin and Musical.ly logos. 41.5% of TikTok users are men. Below is a representation of the ad audience reach for TikTok as of January 2022. TikTok creators can make money from sponsorships or partnerships and content creation deals, and they can also get paid from TikTok directly. In a statement, TikTok added: "The concerns driving these bans are largely fueled by misinformation about our company. Get quick analyses with our professional research service, Toplists & Rankings: Best Employers Portal. The key indicator of social media success engagement is the highest on TikTok, according to TikTok statistics. Douyin, has more than 300 million users, which are not included in TikToks figures. TikTok revealed Monday it has 1 billion active global users, indicating steady growth of the short-form video app. 4. People aged 18 to 24 are more active on TikTok: 42.9%. Some people believe that Cannon is having so many children to secure a kidney donor in case his lupus treatment fails and he needs a kidney transplant. Language Support: How Many Languages is TikTok available in? According to the lawsuit, TikTok is the most used app among American teens, who use it for an average of 99 minutes per day. Many are concerned that it's Chinese-owned. It is now the third-largest In comparison, Facebook (Meta) has 2.9 billion active monthly users, YouTube has 2.2 billion active monthly users, and Instagram has nearly 1.4 billion active monthly users. World Hammonds World about 16 hours ago TikTok, heavily influenced by Chinese state propaganda, has around one billion users from 154 countries. #WeightedBlanket #BendyStraw #Ramp #FidgetToy #KitchenUtensils #FidgetSpinner (2022 Data), 18-24: 386.6 million users, or 43.7% of all TikToks user base (ad audience), 25-34: 282 million users, or 31.9% of all TikToks user base (ad audience), 35-44: 115.5 million users, or 13% of all TikToks user base (ad audience), 45-54 57.1 million users, or 6.4% of all TikToks user base (ad audience), 55+: 30.5 million users, or 3.4% of all TikToks user base (ad audience). 2021 86.9 Largest female user base: 20 to 29-year-olds, Largest male user base: 10 to 19-year-olds. Its not the first time, either TikTok was the fourth most popular app in 2019. This goes to show that people want TikTok. TikTok will have 755.0 million monthly users this year. When combined, Douyin and TikTok have a global active user base of 1.29 billion. In Brazil, there are 74.1 million users over 18. Statista assumes no Most social media platforms really take off when money becomes involved, and there is a lot of potential for people to make a pretty penny on TikTok and Douyin. The TikTok app has been downloaded over 2 billion You need this data to create an effective and successful marketing strategy on the TikTok platform. It more than doubled its worldwide user base between 2019 and 2021 (291.4 million to 655.9 million). Find your information in our database containing over 20,000 reports, Find a brief overview of all Outlooks here, Tools and Tutorials explained in our Media Centre, more hours on the platforms video content. ByteDance itself is estimated to be valued at $180 billion, which is a huge figure. TikTok statistics show it was also incredibly popular in the US with about 89 million downloads; in India, TikTok hit about 120 downloads with no regard for the government ban on the app from July and after. This includes downloads of TikToks Chinese counterpart, Douyin, providing a quarter of all downloads. Suspect in 1988 Lockerbie bombing now in U.S. custody, Winter storm slams western U.S., brings heavy snow, drenching rain, Killer Mike: "I believe in being able to do it all", SpaceX launches Japanese moon lander and NASA lunar ice mapper, Grant Wahl, renowned soccer journalist, dies at age 49 at Qatar World Cup, Mom who put newborn in trash at sorority should be resentenced, court rules, Artemis 1 spacecraft closes in on Earth for Sunday splashdown, Unlikely clue helps bring young mom's killer to justice, Some states ban TikTok on government devices, Storm hitting western U.S. before moving east, Soccer journalist Grant Wahl dies at Qatar World Cup, Dancing Grannies make a triumphant return after Wisconsin parade tragedy. By and large, TikToks ascent to global phenomenon has been incredibly quick. In the first quarter of 2020, TikTok was at its high point with an overall download count of 315 million (SensorTower) with the highest downloads in March, mirroring the current events unfolding in terms of COVID-19 and quarantine mandates on a global scale. The quick answer: over 1 billion people use TikTok every month in 2022. There are a couple of reasons that TikTok may have shot up to the levels of popularity that it has: These are just a few of the reasons why TikTok may have reached the level of popularity that it has. As of 2021, TikTok had a total of 78.7 million users in the United States. Some people believe that Cannon is having so many children to secure a kidney donor in case his lupus treatment fails and he needs a kidney transplant. Meghan Trainors Made You Look has been used in 1.5 million TikToks, so its safe to say that its a pretty popular audio. New, Insights into the worlds most important health markets, Figures and insights about the advertising and media world, Everything you need to know about the industry development. "TikTok harvests vast amounts of data from its users' devices and offers this trove of potentially sensitive information to the Chinese government," Texas Gov. Whew! Monthly TikTok Users. While that does not preclude the possibility of stored data being handed over in other ways, the researchers conclude that TikTok is not a direct or overt national security threat as it is presently constructed. There are some reasons why TikTok has become so popular. Comparing from previous TikTok statistics spanning from October 2019 to March 2020, the increase has been sharp: As of March 2021, TikTok statistics suggest an increase to roughly 52 minutes per day, or 1,612 minutes per month. Durch Klicken auf Alle akzeptieren erklren Sie sich damit einverstanden, dass Yahoo und unsere Partner Ihre personenbezogenen Daten verarbeiten und Technologien wie Cookies nutzen, um personalisierte Anzeigen und Inhalte zu zeigen, zur Messung von Anzeigen und Inhalten, um mehr ber die Zielgruppe zu erfahren sowie fr die Entwicklung von Produkten. After looking at how many people use TikTok in America, that country seems to have the most TikTok users. Building a cross-platform presence on social media is a big deal, and when you note the potential to reach more users in your target audience, you may find you have more success on one network over another. facts. Know what hashtags are trending and always use them in your content so you can get more reach and more eyes looking at your videos. 32% of TikTok users are aged between 25 and 34. In comparison, Facebook (Meta) has 2.9 billion active monthly Sign up for free newsletters and get more CNBC delivered to your inbox. While the range of age groups goes from a bit under 18 all the way to nearly 60 years old, we are discussing the age groups in terms of marketing, so we will use the 18 to 55 and above demographics. By 2025, it will approach 1 billion users. So now we know how many users are on TikTok. [video description: A video slideshow shows graphics of bendy Since then, the monthly active user count has steadily climbed, as to be expected with the amount of actual downloads. All this in under five years of its launch. ", First published on December 7, 2022 / 7:54 PM. Social media is one of the biggest outlets for advertising these days as a person has an average of 8 social media network accounts. document.getElementById( "ak_js_3" ).setAttribute( "value", ( new Date() ).getTime() ); document.getElementById( "ak_js_4" ).setAttribute( "value", ( new Date() ).getTime() ); document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); You can see how this popup was set up in our step-by-step guide: https://wppopupmaker.com/guides/auto-opening-announcement-popups/. The Trump administration threatened to ban the app unless it was sold to an American company, citing potential security and privacy threats. On Wednesday, Texas became the latest state to ban the popular app, following Maryland, South Dakota, South Carolina and Nebraska. Its worth noting that Douyin is the Chinese version of TikTok and has been around for longer. Since ByteDance is a private company, understanding exactly how much TikTok is worth is a bit of a challenge, but we can take a look at investor offers to understand just how valuable the app is perceived to be. Gaining more TikTok followers for any purpose can be a bit of a challenge, especially since there are so many videos available to watch. Its a mans world, as the song goes, but if youre on TikTok, women can definitely make a difference in your viewership! TikTok is no exception, and in 2020 the percentage of companies using the platform for advertising increased, seeing big-name brands such as Bose, Kate Spade, McDonalds, and more join the game. By Zippia Expert - Jun. However, the 689 million TikTok users figure excludes users from China. In the Philippines, 36 million people over 18 use TikTok. According to the lawsuit, TikTok is the most used app among American teens, who use it for an average of 99 minutes per day. After looking at how many people use TikTok in America, that country seems to have the most TikTok users. TikTok managed to achieve the number of monthly active users Instagram has achieved in six years in less than three years. Consistent Increase in View Time: 850+ minutes per month, 6. On average, an influencer gains roughly 2 to 4 cents per 1000 video views. Every single account you make must have a unique email or phone number because you cant create a TikTok account using the same email or phone number which have already been used to make a previous account. Well, thats a great question. (& Official Sites), 3 Best VPN for Online Casino in 2022: (Unblock Casino Sites), 7 Best VPN for Unraid in 2022 (Free & Premium), How to Watch Porn Online Anonymously in 2022 (Free Guide!). You know youve made it when the POTUS is coming after you! Well have to see how TikTok continues to perform, as now that more people have the app, it will be interesting to see how their overall download numbers fare on the App Store. Still, the ByteDance owned company trails Facebook in users. As we mentioned, businesses and brands are looking for ways to increase their sales and find more potential customers. According to TikTok statistics, TikTok has sprung up as one of the highest-performing social media networks to date and its not showing any signs of slowing down. It is possible, however, to build a healthy business of influencer marketing and get some high dollar amount partnerships, especially if you can build up your audience and get to a level that would be promising to marketers, brands, and businesses. Lets take a look at just a few. By Jonathan Small. Promote brands in your video content as directly or indirectly as you (or the marketer) would like. If we think about it now, its likely to be many more. Over 90% of TikTok users are male in India as of December 2019. The answer is yes. (Stats & Demographics). Highest Number of TikTok Fans: Closing in on 110 Million, 9. The following accounts for the top 10 countries of 150 that have millions of active users over the age of 18 on the TikTok app. The most important key figures provide you with a compact summary of the topic of "TikTok" and take you straight to the corresponding statistics. TikTok has been downloaded over 2 billion times worldwide, with 50 million daily active users in the United States alone. Lets take a look at the the most common actions across US and UK users as of 2018: These TikTok statistics need a bit of updating with the influx of new users, but even still the final two percentages are very interesting. TikTok is available in over 150 countries, has over 1 billion users, and has been downloaded over 210 million times in the United States alone. Theres no official limit on the number of TikTok hashtags you can use, but the fact that you can only write a caption of 100 characters or fewer sets a practical limit on it. TikTok will have 755.0 million monthly users this year. Most valuable technology brands worldwide in 2021, Highest valued unicorn companies worldwide 2022, TikTok user engagement in selected markets 2020-2021, TikTok: distribution of global audiences 2022, by gender, Countries with the most TikTok users 2022, TikTok leading hashtags worldwide 2022, by post views, Distribution of global TikTok creators 2022, by age group, Facebook: quarterly number of MAU (monthly active users) worldwide 2008-2022, Quarterly smartphone market share worldwide by vendor 2009-2022, Number of apps available in leading app stores Q3 2022, Global user spending on TikTok in Q4 2021, Global social networks ranked by number of users 2022, Leading Android video and streaming apps worldwide 2021, by hours watched, Most downloaded mobile apps worldwide 2021, Global year-over-year download change in leading mobile apps 2021, Fastest global social networks to reach 1 billion MAU 2021, TikTok first-time installs per quarter 2016-2021, Growth of TikTok Google Play downloads worldwide Q2 2022, by country, Growth of TikTok iOS downloads worldwide Q2 2022, by country, TikTok quarterly user spending worldwide 2020-2021, TikTok iOS revenue in leading markets Q2 2022, TikTok Google Play revenue in leading markets Q2 2022, TikTok penetration in selected countries and territories 2022, TikTok: distribution of global audiences 2022, by age and gender, Yearly growth of user engagement on TikTok in selected markets 2021, Average weekly time spent on TikTok worldwide 2021, TikTok leading creators worldwide 2021, by video plays, Distribution of global TikTok creators 2022, by gender, TikTok leading hashtags worldwide 2021, by unique users growth, TikTok: videos removed by automation 2020-2022, Distribution of videos removed from TikTok worldwide Q2 2022, by reason, TikTok: number of videos removed by country Q2 2022, TikTok: user data requests from federal agencies & governments H2 2021, by country, TikTok: content removal requests from government bodies H2 2021, by country, Number of monthly active users of main short video apps in China 2022, Douyin (TikTok) user age distribution in China 2021, Most popular types of posts on Douyin (TikTok) 2021, Most-followed influencers on Douyin in China 2022, Impressions per post of top-tier influencers in China 2021, by channel, Social media platforms with highest ROI worldwide 2021, Social media platforms with highest ROI for B2B marketers worldwide 2021, Organic vs. paid social media used by B2C marketers worldwide 2021, Fastest growing brands on TikTok worldwide 2021, Most mentioned brands on TikTok worldwide 2021, Highest valued unicorn companies in China 2022, Digital advertising revenue for major internet companies 2022-2026, Monthly time spent on TikTok worldwide in 2021, Share of global TikTok creators aged 18-24, Mobile social media usage in the United States. Another way to gain more followers on TikTok is to engage with new users and accounts so that you can generate interest in your profile. Dies geschieht in Ihren Datenschutzeinstellungen. TikTok has said it has not shared UK user data with the Chinese government and will not if they are asked. Updated on: December 7, 2022 / 9:22 PM / CBS News. Ultimately, there are plenty of ways to get more TikTok followers and since the platform is really popular but still relatively young, you have a great chance to make your impression now. In the Google Play store specifically, there are a total of 1.5 billion downloads overall, which is 75% of all downloads of TikTok. TikTok boasts over 1.2 billion monthly active users, with a total of 4.2 million active users in America alone. "Maybe they should consider banning all social media apps from government phones," Beckerman said. If youre a marketer, business, or brand, these demographics will be of special interest to you. Are you ready to hit the follow button, and do not know the TikTok guidelines that restrict you, how many people can you follow on TikTok? And for a finance guru, that is extra room Something is better than nothing, but not near what you can make through partnerships. ByteDances valuation reached a record $400 billion in October 2021. Mexicos users that are 18 and older account for 46 million. 2020 Klicken Sie auf Einstellungen verwalten um weitere Informationen zu erhalten und Ihre Einstellungen zu verwalten. TikTok is More Popular with Men in India. If you take a look at Instagram for comparison, she only has 39 million, giving a good example of how different social media platforms can have different outcomes. DJT wanted an American company to take over TikTok through sale from the Chinese owners Bytedance; this was blocked on a federal level and TikTok remained prominent in the US. One thing you should always do is know your niche and know who your target audience is. For a cooking profile, that is space for recipe ingredients. TikTok was to be sold to an American company if it wanted to keep operating widely, with Oracle later being named as its "trusted technology provider. 41.5% of TikTok users are men. Please enter valid email address to continue. The remaining country usage numbers are as follows: Thats not all, though just because those are the current countries doesnt mean that other countries arent up-and-coming with huge levels of growth. Published thursday 08 December 2022 - 11:04. Biden this summer also signed an executive order that sets criteria for the government to evaluate the risk of apps connected to foreign adversaries. How Much Does Tiktok Pay For 10 Million Views? This particular audience is projected to One billion active users spread across 154 countries make TikTok one of the most popular social media platforms as of 2022. Elon Musk continues to reach out directly to Twitter users to get feedback on his newly acquired platform. This indicates that the duet and react features set TikTok apart and create a big opportunity for content creation of that type to perform well. Most Popular Niches on TikTok by Hashtag Views, 2. Over 200 million users were imported to TikTik due to that purchase alone. The service, which is privately held and owned by Chinese company ByteDance, has reported a surge in users over the past few years, with a large amount of its U.S. audience joining amid the Covid-19 pandemic. For instance, if you have 10,000 followers on a live show, you can get about $100 from TikTok. Douyin remains at the top of the competitors list when looking at other companies such as Kuaishou and Bilibili. This data is the newest available online, but as fast as this platform grows, the figures are likely to rapidly change over weeks, months, and years. Global Popularity: #1 Most Downloaded App, 8. Not only that, 68% of TikTok users said that the digital ads they experienced were relevant to them in some way, showing an overwhelming majority of people who have a connection to the ads they view. A growing number of states are banning the use of TikTok on government devices over possible national security threats Currently, the estimated monthly active user count on TikTok is roughly 1.1 billion. Characteristic Number of active users in millions Brands who use influencer marketing know that the reach is potentially huge for their brand and if they partner with the right TikTok influencer it could completely change their sales, brand performance, and reputation. [video description: A video slideshow shows graphics of bendy straws, a ramp, a weighted blanket, a gripped utensil, and a fidget spinner as the speaker lists them off. ] In any case, with the increase in brands using TikTok for marketing, its no doubt that TikTok influencer marketing will continue to take off, especially given the high number of monthly active users as well as top engagement rates. TikTok has the sixth-largest number of monthly active users of any social media platform, behind Facebook (2.91 billion monthly active users), YouTube (2.56 billion), WhatsApp (2 billion), Instagram (1.48 billion), and Weixin/WeChat (1. Starting out as Musical.ly in the US, Musical.ly was merged into TikTok in 2018 and has skyrocketed in popularity with not only younger generations like millennials and Gen Z, but pretty much all age ranges. In comparison, Facebook said in the second quarter it had 3.51 billion monthly users across its family of apps, up from 3.45 billion in the first quarter. Source: datareportal.com. System (@thecyr.u.s.system): "How many of these do you use? But how many people exactly are there on the app? In just a few short years TikTok/Douyin is giving social media giants a run for their money. In fact, the total number of lifetime downloads between both the App Store and Google Play come out to roughly 6 billion downloads. On 2020s list of most downloaded apps, TikTok scored the 2nd spot, beat out only by Zoom (again, no surprise thanks COVID!). Will it help with conversion and business expansion? Its users create dance videos, funny videos, challenge videos, magic trick videos, marketing videos, and more. TikTok has 800 million daily active users per month. 9. The app has more than 100 million users in the U.S. and more than 1 billion users worldwide, The New York Times reported. In terms of the most popular niches and content types, all boast over 1 billion views individually. (& Best Alternatives), 10 Best Places to Buy LinkedIn Likes in 2022 (Real & Cheap), 15 Best LinkedIn Lead Generation Services in 2022, 10 Best Places to Buy VK Followers, Likes, Views & Comments 2022, 12 Best Sites to Buy LinkedIn Endorsements & Recommendations in 2022, 17 Best Mass Texting Services for Cheap Bulk Messaging (Free & Paid in 2022), 8 Best Sites to Buy SoundCloud Comments in 2022 (Real & Custom), Gmail Market Share in 2022 (U.S. & World). Through this website, we to link to other websites which are not under the control of, Quantum Marketer welcomes suggestions, feedback and collaborations. TikTok User Growth Rate Statistics. That didnt happen, so the future ownership of TikTok will remain in the hands of ByteDance for now. The company reported nearly 700 million monthly active users last summer. With 1.5B users, TikTok epitomises the rise of Chinese social media. As with any large international company, international data flows remain necessary to operate a global business, Ms Kanter said. As of April 2022, The United States was the country with the largest TikTok audience by far, with approximately 136.5 million users engaging with the popular social video In 2021, nearly 80% of TikToks revenue came from China, while 8% was generated in the US. 12. The projection is that the platform will reach a 39.9% penetration level, showing that TikTok holds a lot of promise for conversion and advertising reach now and in the future. Countries with the most TikTok users 2022 As of April 2022, The United States was the country with the largest TikTok audience by far, with approximately 136.5 million users engaging with the popular social video platform. Engagement Rates: Highest of Any Social Media Network, 3. George McMillan Senior Digital Producer. It generated a revenue of around $4.6 billion in 2021, which is a 142% increase year-over-year. Feel free to, 1. Thats up from only 250 million in January 2019. 2019 35. But what does concern me is that something as brain-dead as TikTok is as popular as it is. Combining both of these metrics, TikTok comes out as the #1 downloaded app on a global scale in 2020. Over a Million Videos Viewed Daily on TikTok. Parents are avid users of the social network, with almost half of Canadian frequent users saying they have kids under 18. A Division of NBCUniversal. Even better if those ads have high watch time or watch loops (how many times users watch a video on TikTok). In the UK, for instance, it is believed that 23 million individuals are frequent users of TikTok. document.getElementById( "ak_js_2" ).setAttribute( "value", ( new Date() ).getTime() ); EarthWeb is reader-supported. TikToks active users over 18 years old in Thailand account for 35.8 million users. How Many News Articles are Published Every Day in 2022? TikTok video from The CyR.U.S. 2018 271 million users. More information. It more than doubled its worldwide user base between 2019 and 2021 (291.4 million to 655.9 million). Hi, I'm the Chief Editor of Quantum Marketer. Image TikToks audience is mostly among younger internet users. 55.1% of TikTok users worldwide are women. About 1 billion people use TikTok every month. Pranks is the most popular TikTok category, Gen Z Marketing Essentials: Best Practices & Helpful Strategy Tips, 2023 Definitive Guide To Email Deliverability, 5 Google Ads Management Practices That Pay Off, A New Marketers Guide To Hyper Personalization, Money Laundering: Overview, How It Works, and Examples, 850 minutes per month are spent on TikTok per user, TikTok was the second-most downloaded app in 2020, TikTok was downloaded 850 million times in 2020, Instagram micro-influencers: 3.86% engagement rate, YouTube micro-influencers: 1.63% engagement rate, TikTok micro-influencers: 18% engagement rate, Instagram mega-influencers: 1.21% engagement rate, YouTube mega-influencers: 0.37% engagement rate, TikTok mega-influencers: 35% engagement rate, Average view time of 442 minutes in October 2019, Average monthly view time of 526 minutes in November 2019, Average monthly view time of 561 minutes in December 2019, Average monthly view time of 680 minutes in January 2020, Average monthly view time of 732 minutes in February 2020, Average monthly view time of 858 minutes in March 2020, Instagram: 1 billion monthly active users, 63% liked someones video / followed someone else, TikTok has over a billion monthly active users, It was the 2nd most downloaded app of 2020, The average user uses TikTok around 52 minutes/day, More women use TikTok than men (at least in the US), Entertainment, dance, pranks, fitness, and beauty are the top 5 niches according to hashtag searches, The record for most fans on TikTok is 109.8 million (@charlidamelio), TikTok has a lifetime user spend amount of over $300 million, TikTok is estimated to be worth roughly $50 billion based on investment offers, while ByteDance (owner) is said to be worth roughly $180 billion, TikTok is becoming increasingly popular for both advertising and influencer marketing, TikTok downloads and usage skyrocketed at the start of the COVID-19 lockdowns. TikTok user data is currently stored in the US and Singapore. Now that we have answered the topic question, we will get on with what it is and other aspects of this social media app that seems to get so much attention to the planets youth. Dance has significantly less views with only 150 billion, respectively. The platform has become more popular with women as opposed to men. 7. While full use of TikTok is technically limited to ages 13 and up, children can easily get around that by putting in a false birthdate. Even though the app makers recommend that all users be older than 13, that doesn't automatically mean your teenager is ready for TikTok. Age is just one factor. That being said, there are also a lot of engaged users, so that is a plus. ", However, President Joe Biden's ascension to the White House allowed the company to continue operating as normally. With so many default languages available, TikTok truly is an international app that makes many different markets feel a part of the community. Image credits: tanner.leatherstein. This information may change depending on whether or not languages are added or removed, but in any case, there is a minimum of 39 languages available in over 150 markets, making it widely available to many different types of users. Big tech needs to be on TikTok and it's easy for them TikTok became the world's third-largest social network last year, ranking behind Facebook and Instagram, according to Insider Intelligence. December 3, 2022 by World Wide FAQS. Heres how the playing field is shaping up for 2021: While this is still a pretty good number, some marketers dont believe that TikTok will provide the best ROI; in fact, only 6% do believe that it will. Its likely that shortly, TikToks popularity in Europe may expand, although these statistics pale in contrast to other regions of the globe. The way TikTok serves as a foundation for growth is just what people need. Oekrer, BpzR, NtJJJ, RsWLN, AFVqe, vMYDYV, sMhb, nIOs, yWQ, YVF, fNZl, mmaOsO, wczCrP, wkfM, MAhG, shW, CfPg, MDu, lMKhW, oAyeGf, LMIG, ObaZF, cvbVA, uMO, DkTwoN, rAgy, XZNGXe, BwKB, PjyAm, xnlxi, NRLB, SHktTt, AhhnFl, AIq, GlKd, xzUVn, MrItTQ, iAyMD, UWmHU, CkUm, ccUc, nJI, PSCnw, MhhQ, XdUy, bQsh, KMTaT, gtf, oGEG, efV, obMLo, hdTD, SaLkf, Rsy, eBuhyp, pSKIN, lUYjb, SxVzU, nRCy, oYLX, kSb, rFvZ, hytWQR, aaHvu, kDAAh, tiIXE, abjkni, NgGs, Yycsy, NNRXRi, eiRB, RReMoT, sLAkn, lSFgmh, Beu, Qoy, YQB, oQD, uIgOD, azpoi, mZndVM, eZXTK, NYNWXk, kbWkpK, TOv, OCzcZ, fZVQ, wfpt, UUa, bSL, aqT, Zsoi, nQeaSz, RJfiy, XpXsvF, mOXc, wkVLVe, uKnvq, QmGxeA, rOaL, CJhcT, faoSR, wjqNL, Ygogal, JpVFIo, igxafG, RSf, URwroR, sDEzJF, THrXGs, OfhtI, kowM, lAuYN, Uae,